HONGQI Unveils The Latest Product Matrix at Auto China 2024
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The prestigious HONGQI made its mark at the grand 2024 Beijing International Automotive Exhibition held at the Beijing International Exhibition Center (Shunyi Pavilion) on April 25. Liu Yigong, President of China FAW Group Co., Ltd., graced the press conference, shedding light on the brand's evolution and innovative strides since the restructuring of its brand architecture. Featuring 22 models, including the latest HONGQI H9, EHS7, and EH7, the exhibition showcased HONGQI's Golden Sunflower brand, captivating both media and audience attention.
Elevating Luxury Travel:
The HONGQI "Golden Sunflower" understands the elite Chinese pursuit of top-notch luxury travel in the new era. It unveiled its new product, the ultra-luxurious executive sedan "GUOYA", alongside new concept cars incorporating forward-looking technology and top-notch craftsmanship, satisfying users' imagination of a super-luxury brand.
Flagship Excellence:
The latest HONGQI H9, the brand's new flagship sedan, underwent a comprehensive upgrade in six aspects: exterior, interior, systems, powertrain, safety, and comfort. With two styling options merging Chinese culture with Eastern aesthetics, it boasts a 6-cylinder 3.0T turbocharged engine, high-performance 8-speed automatic transmission, a new intelligent four-wheel drive system, and zero-to-hundred acceleration time of 6.3 seconds, accompanied by a personalized AI system for an optimal driving experience.
Family-Centric SUV:
HONGQI launched the EHS7 model tailored for family users, a mid-to-large-sized SUV incorporating the brand's latest design philosophy. Equipped with the "HME" pure electric platform and "HIS" intelligent platform, it ensures enhanced safety with 22 high-precision sensors and offers a seamless driving experience. With modern exterior design, it excels in acceleration, braking, and handling.
Electrifying Innovation:
The exhibition revealed the new all-electric model, EH7, the first electric sedan under HONGQI FMEs platform architecture. Featuring a distinctive "smiling face" front design for easy recognition, it's equipped with HONGQI's self-developed high-speed electric motor, delivering impressive acceleration and efficient charging for a range of 215 km in just 5 minutes.
Supporting Excellence:
HONGQI announced its support for the 2024 Paris Olympics, gifting a vehicle to every Chinese athlete who won a gold medal. Additionally, it continues to advance its strategic partnership with the General Administration of Sport of China, providing E-HS9 vehicles for TEAM CHINA. With an open approach and sustainable automotive products and services, the HONGQI brand is embracing the world.
